|
Overview
At ScubaInc.com, we are committed to protecting your privacy online. We created our Privacy Policy in order to demonstrate our firm commitment to protecting the privacy of our shoppers.
Our Internet Dive Store allows you to buy products and services, sign up for a gift registry, enter contests, receive special discounts, fill out surveys, and receive newsletters, e-mails or other promotional information from us. We use the information that we collect about you to fulfill your product and service purchases and to create a more personalized online experience. Please be aware that this Policy may change from time to time, so please check back periodically.
Except as otherwise discussed in this Privacy Policy, this document only addresses the use and disclosure of information we collect from you. We encourage you to ask questions and to be very cautious before you disclose your personal information to others.
Questions regarding this Policy should be directed to Privacy@ScubaInc.com or you may also contact us directly at the following address:
SCUBA, Inc.
2307 Dunlavy
Houston, Texas 77006
This Privacy Policy will explain the following regarding use of our site:
- What information ScubaInc.com collects from you:
- Where we collect information from you and how do we use it:
- Who is collecting your information:
- With whom we share your information:
- How you can update, correct or delete your Personally Identifiable Information:
- Your choices regarding collection, use and distribution of your information;
- What security precautions are in place to protect against the loss, misuse or alteration of your information;
- A special note about children's privacy;
- Use of "Cookies";
- Why you should carefully review privacy policies of any third party sites accessible from ScubaInc.com;
- How to contact ScubaInc.com about privacy questions or concerns; and
- Privacy Policy changes.
What information does ScubaInc.com collect from you?
In order to better provide you with numerous products and services, ScubaInc.com collects two types of information about its visitors: Personally Identifiable Information and Non-Personally Identifiable Information. Our primary goal in collecting information from you is to provide you with a smooth, efficient, and customized experience while using our site.
Personally Identifiable Information
This refers to information that lets us know the specifics of who you are. Personal information is requested when you order a product or service, register for a Gift List, enter contests or sweepstakes, request our newsletter, fill out surveys, and send us feedback. This information might include your name, billing address, shipping address, telephone number, e-mail address, credit card or other payment information, and product details. With this information, ScubaInc.com can fill your orders and better provide you with personalized services. In addition, we may collect and retain detailed product information about the products you purchase. This information may include purchase date, serial number and warranty terms.
Non-Personally Identifiable Information
This refers to information that does not by itself identify a specific individual. We gather certain information about you based upon where you shop on our site in several ways. This information is compiled and analyzed on both a personal and an aggregated basis. This information may include the Web site's Uniform Resource Locator ("URL") that you just came from, which URL you next go to, what browser you are using, and your Internet Protocol ("IP") address. A URL is the global address of documents and other resources on the World Wide Web. An IP address is an identifier for a computer or device on a Transmission Control Protocol/Internet Protocol ("TCP/IP") network, such as the World Wide Web. Networks like the web use the TCP/IP protocol to route information based on the IP address of the destination. In other words, an IP address is a number that is automatically assigned to your computer whenever you are surfing the web, allowing web servers to locate and identify your computer. Computers require IP addresses in order for users to communicate on the Internet, browse and shop.
Where do we collect information from you and how do we use it?
Our primary goal in collecting personal information is to provide ScubaInc.com's visitors with the products and services they request. We use the customer contact information to fill orders, contact purchasers to inform them of their order status, to send promotional information, to enhance the operation of our site and administer our systems.
We review the actions of the ScubaInc.com visitors on an aggregate basis to determine customers' preferences. ScubaInc.com does research on our visitors' demographics, interests, and pages viewed based on the information provided to us during ordering, a promotion, from our server log files, from contests, drawings or surveys. We will use this data to tailor the visitor's experience at our site, to improve our marketing and promotional efforts, to statistically analyze site use, to improve our product offerings, and to customize our Site's content, layout, and services.
We gather information in the following ways:
Shopping
We collect IP addresses for the purposes of system administration, to gather broad demographic information, to enable ads to be served on our site, to report Non-Personally Identifiable Information to our advertisers, and to monitor the level of activity on our site. We collect information from visitors to our site regarding the URLs they came from, their IP addresses, domain types (e.g. .com or .org), the browser type used to come to the site, the country, state and telephone area code where their servers are located, the pages of our site that visitors viewed during their visit, and any search terms entered on our site.
Ordering
When you order from us, we collect personally identifiable information from you. If you order one of our products or services, we will collect and maintain your name, e-mail address, billing address, shipping address, telephone number, product selections, credit card or other payment information, order number, referring URL, IP address and a password. We collect this, and other information, as disclosed in this Policy, in order to fill your order, to communicate with you about your order and to send you promotional materials. Before confirming your order, you will have the opportunity to review the product order form and make changes and additions to the information it contains and these changes will be automatically kept for future use. When we fulfill your order, we will record and store product specific information which can be linked to you.
Gift Registry
If you decide to create a Gift List through our site we will collect and use your name, e-mail address, billing and shipping address, phone number, password and product preferences. This information is subject to the terms of this Privacy Policy except as explained here. Others will be able to search for your Gift List using your e-mail address unless you choose not to make your Gift List searchable. Those who have access to your Gift List will be able to see your name, e-mail address, city, state, and may have access to other personal information and product information that you have entered into the Gift List. If others place orders for items on your Gift List, they may have access to your address. We will use the product preferences that you include in your Gift List to inform you about offers that may be of interest to you. If you provide us with the e-mail addresses of your family and friends, we will use their e-mail addresses to send them your Gift List if you instruct us to. With your permission, we will send them the Gift List using your e-mail address. We will not use the e-mail addresses of your family and friends for any other purpose.
Gift Certificates
If you purchase a gift certificate from our site, you will give us the recipient's name and e-mail address if you wish to send the certificate by e-mail. If you wish to send a certificate by regular mail, you will give us the name, mailing information and phone number for the recipient. The recipient information you give us will only be used to send the gift certificate and for no other purpose.
Online Surveys and Polling
In order to improve our services to you, we ask some of our customers to voluntarily complete surveys, which may be collected by an independent third party. Individual survey answers are confidential, although Non-Personally Identifiable Information is collected and disclosed to third parties. If you do not wish to participate in a survey, simply decline to participate when asked.
Contests and Sweepstakes
When you enter a contest or other promotion, we may ask you for contact information such as your name, address and e-mail address in order to administer the contest, to send you promotional e-mails, notify winners and make the winners' list publicly available pursuant to certain states' laws. Your consent to such promotional use and disclosure of this information is a condition of your participation. As a condition of receiving any prize, you will be required to submit an Affidavit of Eligibility, for us to ensure that you are eligible to receive the prize according to the Contest Rules.
Newsletters & Promotional E-mails
We offer free newsletters and promotional e-mails as a service to our customers. We will send you newsletters and e-mails periodically listing current specials and deals. To stop receiving our newsletter, send an e-mail to us at optout@ScubaInc.com.
Cookies
We use cookies in the operation of our site; to find out what cookies are and how we use them, read "Use of cookies" below.
Contact Information and Third Party Data
If you contact ScubaInc.com or our customer service representatives by telephone, e-mail or letter, we may keep a record of your correspondence or comments. If you report a problem with our site, we may collect such information in a file specific to you. If you contact us through our feedback area or by calling one of our customer service representatives, we may ask for your name and e-mail address in order to send you a reply. If other users or third parties send us correspondence about your activities or purchases on our site, we may keep the information in a file specific to you.
Warranty Information
Some manufacturers may require that we register sales with them to activate a warranty. On occasion, manufacturers may issue product recalls, safety bulletins and other items that they need to communicate to the purchasers of their products. Should this be necessary, we will provide your contact information to these manufacturers.
Advertising
In order to keep our prices low, we may display advertisements. By knowing a little about you, ScubaInc.com will be able to deliver more relevant advertisements and content to you in the form of targeted banners and promotions. For example, advertisers give us an advertisement and tell us the type of audience they want to reach (e.g., buyers of Palm Pilots). ScubaInc.com takes the advertisement and includes it in a ScubaInc.com e-mail to prior customers meeting that criteria. In this process, advertisers never have access to individual account information; only ScubaInc.com has access to individual's accounts. Additionally, ScubaInc.com may share aggregated data with advertisers.
We also track customers' traffic patterns throughout their online session, including which pages a customer views while using the site. This information is ultimately stored in the form of store categories, and, in some cases, specific URLs. We use your IP address to diagnose problems with our servers, software, to administer our site and to gather demographic information.
We may share aggregated statistics about pages viewed on our site, sales and other shopping information with third parties.
Who is collecting your information?
We use a third party server (PayPal) for our shopping cart and payment processing. Please check the PayPal.com site for their Privacy Policy
If you purchase travel services from us, we will collect, use and disclose your desired travel itinerary and Personal Information to airlines, car rental agencies and hotels selected by you in order to make reservations for you. We may use a third party travel booking company to process your travel purchases. They will have access to your personal information but only for the purpose of processing your order consistent with standard travel industry practices.
With whom do we share your information?
The information collected by ScubaInc.com is used only for the limited purposes of processing orders, keeping you informed about your order status, for statistical purposes, for improving our site and its performance, and to notify you of products or special offers that may be of interest to you. We will disclose your Personally Identifiable Information to third parties to charge your credit card, fill your order, deliver your order, provide customer service and deliver promotional e-mails to you from ScubaInc.com. For example, we must release your credit card information to the card-issuing bank to confirm payment; and release your address information to the delivery service to deliver products that you ordered.
Some manufacturers may require that we register sales with them to activate a warranty. On occasion, manufacturers may issue product recalls, safety bulletins and other items that they need to communicate to the purchasers of their products. Should this be necessary, we will provide your contact information to these manufacturers.
We do not sell, trade, or rent your personal information to others. We may provide Non-Personally Identifiable Information about our customers' sales, traffic patterns, and related site information to third party advertisers, but these statistics do not include any Personally Identifiable Information. We may release account information when we believe that such release is reasonably necessary to enforce or apply our Terms and Conditions or to protect the rights, property, and safety of ScubaInc.com, our users, or others.
Except as otherwise stated in this Policy, at present ScubaInc.com does not disclose its customers' Personally Identifiable Information to other merchants. In the future, with your permission, we may provide some customer information to companies with products or services that may be of interest to you. This would be for marketing purposes only and no credit card information would be given.
Occasionally ScubaInc.com may be required by law enforcement or judicial authorities to provide Personally Identifiable Information to the appropriate governmental authorities. We will disclose Personally Identifiable Information upon receipt of a court order, subpoena, or to cooperate with a law enforcement investigation. ScubaInc.com fully cooperates with law enforcement agencies in identifying those who use our services for illegal activities. We reserve the right to report to law enforcement agencies any activities that we in good faith believe to be unlawful.
How can you update or correct your Personally Identifiable Information?
We believe you should have the ability to update the personal information that you have provided to us. During the online ordering process you can review, change, or delete the information that you have submitted. You may ask to have the information about you deleted or removed; however, because we keep track of past purchases, you cannot delete information associated with past purchases.
What are your choices regarding collection, use, and distribution of your information?
We may from time to time send you e-mail or other communications regarding current promotions, specials and new additions to the ScubaInc.com site. You may "opt-out," or unsubscribe from our newsletters by following the unsubscribe instructions in any e-mail you receive from us, or by sending an e-mail to optout@ScubaInc.com. After doing so, you will not receive future communications or mailings unless you resubmit your personal information.
What security precautions are in place to protect against the loss, misuse, or alteration of your information?
When you make a purchase, you purchase information is processed by a secure commerce server.
A special note about children's privacy
You must be at least 18 years old to have our permission to use this site. Our policy is that we do not knowingly collect, use or disclose Personally Identifiable Information about visitors less than 18 years of age.
Use of "cookies"
When you use our site we will store cookies on your computer in order to facilitate and customize your use of our site. A cookie is a small data text file, which a Web site stores on your computer's hard drive (if your Web browser permits) that can later be retrieved to identify you to ScubaInc.com. Our cookies store shopping cart contents. The cookies make your use of the site easier, allow you to retrieve an earlier shopping cart, make the site run more smoothly and help us to maintain a secure site. You may be unable to shop on our site without your browser set to accept cookies.
You should carefully review privacy policies of any third party sites accessible from ScubaInc.com
Other sites accessible through our web site have their own privacy policies and data collection, use and disclosure practices. Please consult each site's privacy policy. ScubaInc.com is not responsible for the policies or practices of third parties. Please be aware that this site may contain links to other sites on the Internet that are owned and operated by third parties. This Privacy Policy does not cover the information practices of those web sites linked to ScubaInc.com. These other sites may send their own cookies to users, collect data, or solicit personal information. Additionally, other companies that place advertising on our site may collect information about you when you view or click on their advertising through the use of cookies. We cannot control this collection of information. You should contact these advertisers directly if you have any questions about their use of the information that they collect.
Contacting ScubaInc.com about privacy questions or concerns
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact ScubaInc.com by sending a letter to:
You may also contact us by e-mail at Privacy@ScubaInc.com.
Privacy Policy changes
This Privacy Policy was last changed on September 3, 2003. If ScubaInc.com makes changes to any terms or conditions of the Privacy Policy, the changes will be posted in this document so that you will always know what information we gather, how we might use that information and to whom we will disclose it. We may change, modify, add or remove portions of this Policy at any time.
|
